We created the concept “A Voice is All you Need” to promote Amazon Music through Alexa. Music and voice have obviously a fundamental connection and luckily Amazon logo is a smiley mouth. So, we basically mixed those two elements in one idea. First, by searching for Acapella version of amazing songs (recreating the artist’s mouths) and then, that artist’s mouth transforms into the Amazon’s logo (representing someone asking for a song). A very simple idea brought to life by Studio Buck.
Creative team: Josh Bogdan, Rodrigo Mendes, Pedro Izique / Creative director: Ryan O’Rourke, Alberto Ponte
Rafael Grampá got on board with us to create a badass version of player David Luiz for a Nike film we were producing. Here, a couple steps of the process before to get to the final animation.
We created an original reggaeton song called “Mueve el pom pom” (move your butt) and playful animated music video to cut through the boring political ads and get a diverse bunch of young LatinX butts to the voting booth. Our main characters are an empowered grandma and teen because research told us that they have the most sway in a LatinX household. The lyrics of the song talk about issues that were most important to our audience, so although it looks mad, and weird, it’s actually science.
Artist: Zairah / Music Producer: Sapo / Animator: Ugly Primo
Jonathan Gurvit helped us the create a Rapper Pigeon dropping some rimes around São Paulo city.
Writer: Luiz Filipin / Animaton: La posta
During every Copa America 2021 match, 125 Brazilians died of Covid-19. We started a movement for whoever wins the tournament should not lift the cup.
A collab with The End. Animated by Paulo Sampaio.
